How to setup a Smart list for leads who have not opened any of our emails in past more than 6 months? | Community
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Mohit_Khanna
New Participant
July 1, 2020
Question

How to setup a Smart list for leads who have not opened any of our emails in past more than 6 months?

  • July 1, 2020
  • 2 replies
  • 2028 views

Hi, 

I am creating a smart list to see our inactive leads for past 6 months and for more than 6 months. So for 6 months it's very clear but what should I put in Date of Activity field for more than 6 months in past?

Thanks

Mohit

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2 replies

Jay_Jiang
New Participant
July 2, 2020

Open email is retained for 25 months according to data retention policy docs.

 

Wouldn't you just use this for inactives in past 6 months and use 25 months for everyone else?

 

SanfordWhiteman
New Participant
July 1, 2020

This is where you'd use the In Past Before operator.