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Intro to Bizible and Marketing Attribution to Jumpstart your Knowledge!
In this Bizible Virtual User Group meeting filmed in October 2019, Marketo Engage Champions @kimberly_galit1 and @ajay_sarpal2 discuss:
- A brief introduction to Bizible
- What IS Marketing Attribution?
- What are the different attribution models?
- What insights can you get from the different models and reports?
- Why is Marketing Attribution important?
- High level types of reports to use!
If you have any questions for Kimberly or Ajay, feel free to reply in the comment section below!