Is It Possible To See Someone Who Clicked A Redirect Link? | Community
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Troy_Larson1
Troy_Larson1
New Participant
February 20, 2018
Solved

Is It Possible To See Someone Who Clicked A Redirect Link?

  • February 20, 2018
  • 1 reply
  • 4964 views

Hey everyone,

Have a question for you all. We are getting ready to run a print ad. In the print ad, there is a URL that someone can type in. www.ABCcompany.com/AD (for example). When they click it, it redirects to a Google UTM URL. We configured this URL so that we can track that click back to the paid print ad. Here's my question: Is it possible to run a report in Marketo to show us the actual people who typed in that ad?

If we use my www.ABCcompany.com/AD example. Say I type that in and I'm known to ABCcompany's Marketo. Is there a way we can pull a report that says "Troy" clicked that link? I've reached out to support and haven't had much luck, so was hoping that someone here may know a bit more....

Thanks,

-Troy

Best answer by SanfordWhiteman

Ok so I've pulled that out. I've gone through and visited the page:

However when I run the list I see no people...any ideas?


Pretty strange, Troy. If you remove the Querystring constrant (and filter by your lead to make it more concise) what do you see? Based on what I can see of your filters, they are now correct. No change there's an extra character at the end of the Querystring value?

P.S. Using the [contains] constraint on Querystring (rather than [is]) is for the case where extra query parameters are attached by search engines, et al. (you can't rely on your original query params being the only real-world params).

1 reply

SanfordWhiteman
SanfordWhiteman
New Participant
February 20, 2018

Not sure I understand your setup: does the UTM-tagged URL not have anything that distinguishes it from other visits to the same page?

That is, are you using the same UTM tag set for visits to the page from other sources, and for some reason can't use different (or additional) query string parameters?

Troy_Larson1
Troy_Larson1Author
New Participant
February 20, 2018

Hey @Sanford Whiteman,

The UTM-Tags do function as a means for us to determine the referral. So, to answer your question yes - it does distinguish it from other visits to the same page. The page experience is the same, but from a reporting view it allows us to track it back to the ad. Basically using UTM_Source/UTM_Medium to track referrals.

To answer your part 2 question: no. Each set of visits to the page contain different UTM tags. Again, it's done so that we can ID the starting point (basically what ad drove the click). We could add additional query string parameters nothing is stopping us there. I'm not sure how using different query string parameters would help, but I guess we could do that too.

-Troy

SanfordWhiteman
SanfordWhiteman
New Participant
February 20, 2018

But I don't get what you can't already see with a Smart List filtered on Visit Web Page. constrained by Query String [contains].

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