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April 4, 2022
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Lead Behavior

  • April 4, 2022
  • 1 reply
  • 2880 views

in one of my recent campaigns is lead behavior at the same time sent/delivered/open or click, what should I consider bot open or real open?

 

 

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Best answer by Darshil_Shah1

Email activities could potentially be from the email scanners. Additionally, if the leads with quick opens/clicks have similar set of domain(s) (indicating same set of privacy filters/scanners) then there is a greater chance that opens/clicks were not from a real human.

I would suggest you to turn on the filter and log bot activities from the Email settings in the Admin - this'll help you identify to an extent the bot email activities for future emails.

1 reply

Darshil_Shah1
Community Manager
April 4, 2022

Well, it could be a case where a real person did actually open the email as soon as it was delivered to their inbox. Do you see a lot of such leads with same/near same time for all the email activities (sent/delivered/opened/clicked)?

Lakhani_sAuthor
New Participant
April 4, 2022

yes, there are a lot of leads  with same/near same time for all the email activities (sent/delivered/opened/clicked

Darshil_Shah1
Darshil_Shah1Accepted solution
Community Manager
April 4, 2022

Email activities could potentially be from the email scanners. Additionally, if the leads with quick opens/clicks have similar set of domain(s) (indicating same set of privacy filters/scanners) then there is a greater chance that opens/clicks were not from a real human.

I would suggest you to turn on the filter and log bot activities from the Email settings in the Admin - this'll help you identify to an extent the bot email activities for future emails.