Live with LaunchPoint - Vidyard | Community
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jon_chen
Community Manager
Aug 20, 2019 10:11 PM UTC
Question

Live with LaunchPoint - Vidyard


Welcome to our latest series, Live with LaunchPoint! Here we'll be introducing our amazing LaunchPoint Partners, who help enhance Marketo Engage by building marketing apps specifically for the Marketo ecosystem.

In this edition, we speak with Greg Kelly - manager of Strategic Alliances at Vidyard. Greg talks about how companies use video content to keep users engaged and why the marketing team at Marketo uses Vidyard to host all of their product demos.

Like what you see? Comment down below and let us know which LaunchPoint partner you'd like to see next!

14 replies

Grace_Brebner3
Level 10
Aug 28, 2019 9:16 PM UTC

Great callouts - I think most marketing teams understand that video is powerful, but too few are harnessing that power effectively like this!

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Devraj_Grewal
Level 10
Aug 27, 2019 10:08 PM UTC

Great overview.

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Heather_Correa
Level 3
Aug 26, 2019 4:38 PM UTC

I think video is huge but with so many videos out there now I believe it's even more important that they're attention grabbing and relevant. 

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Jackie_Potts
Level 6
Aug 23, 2019 2:04 PM UTC

Agreed - video is an important part of Marketing.

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