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A
Anonymous
February 1, 2018
Question

Marketo sending old version of email

  • February 1, 2018
  • 5 replies
  • 5486 views

Hi,

I have a series of emails set up to flow out to people who fill out a certain form.

After making this live, I made a change to the emails, by removing the address from the footer.

One recipient, who signed up for the emails before I made this change, is still getting the emails with the address in the footer.

Can anyone tell me how to make sure the new emails are being sent?

I've sent test emails that are up to date, but the live ones in the queue are still the old version.

Any help?

Thanks!

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5 replies

A
AshutoshRa2
New Participant
August 19, 2021

Hi,

 

I have faced a similar issue, it happens when the changes are approved after the messages are queued.
In my case, I had enabled the recipient time zone and head start option in a campaign and scheduled the email, however, the changes were made a couple of hours later.

 

This is something to make note of.

 

-Ashutosh

A
Anonymous
February 5, 2018

Thanks everyone.

I will check the html/text question.

When did 2.0 happen? I don't know if this is a problem, but I did create this particular email flow before the others (same email flow for other product categories; emails virtually the same except for the product featured). But the other emails are not exhibiting this problem.

I removed the address of the store location, which had previously been part of the body copy. I mentioned it only because its presence in the email indicates an older version.

Thanks again!

Josh_Hill13
Josh_Hill13
New Participant
February 5, 2018

Depends when someone activated Email 2.0 in your instance.

Greg had a great post series on issues with converting emails from 1 to 2. We have a rule at my team to never update 1.0 w/o the coding team doing it.

Grégoire_Miche2
Grégoire_Miche2
New Participant
February 5, 2018

Thx Josh.

The v2 editor was released end of June 2016.

The V2 editor is far less tolerant than the v1 was with html errors such as uncloses tags or nested editable zones. To avoid too many problems, Marketo has implemented some automated fixes for the most errors that were tolerated by the v1 editor.

As a result, converting a v1 email into a v2 can lead to 2 scenarios : either it becomes impossible to edit the email or Marketo fixes automatically the errors, but the whole structure of the email gets modified (for instance when Marketo displaces 2 nested mktEditable tags)

This being said, I have never observed a situation where as a result, the old version of the email continues to be sent if you have been able to edit and approve the v2.

-Greg

SanfordWhiteman
SanfordWhiteman
New Participant
February 3, 2018

Peter Crowell​ make sure you check the updates in your thread.

Brooke_Bartos1
Brooke_Bartos1
New Participant
February 1, 2018

Hi Peter,

If I'm reading this right, there are several emails that are sent after the fact, not just one. It sounds to me like the person is already in the campaign flow steps. If that is the case, you'll need to initiate a new Smart Campaign to remove the person from the flow they are currently in. If there are additional assets they will still need to receive, you'll then need to create a new flow for them.

A
Anonymous
February 1, 2018

Thanks Brooke.

I understand. I think I can get away with just explaining it to the person in question, so I won't need to set up a whole new campaign.

I just wanted to be sure there was nothing wrong in the system.

If I understand this correctly, the emails that are approved and in the queue when a person fills out the form are the ones that person will get, even if there are subsequent updates to those emails.

Have I got that right?

Thanks again.

Darrell_Alfons2
Darrell_Alfons2
New Participant
February 1, 2018

Hmm no, that doesn't sound right.

It should send the updated version of the email.

    Grégoire_Miche2
    Grégoire_Miche2
    New Participant
    February 1, 2018

    Hi Peter,

    Sorry if I am asking obvious questions , but are you sure you approved you email draft ?

    AFAIK, when you approve a new draft of an email, this new version will be sent only to people for whom the "send email" flow step is fired after your new draft has been approved. Anyone whose flow step has been fired before the draft approval will receive the old version. But normally, there should not be that many people in this situation, since the delay between the "send email event" and the email actually leaves the email server is very short.

    -Greg

      A
      Anonymous
      February 1, 2018

      Thanks.

      Yes, I definitely approved the draft.

      So, this is normal behavior?

      Thanks again.

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