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Method to obtain inbound web path
Is there a way to know the URL path in which a lead comes into a tracked page? Even better, any search criteria that helped them to get there?
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Hi Mike,
I think you might be looking for these Marketo standard fields:
Original Search Term
Original Referrer
You can use these in smart campaigns to trigger actions and responses. For example, I have a smart campaign set up to create an interesting moment if the Original Search term includes the name of our company or any one of our products.
Hope that helps
Veronica
I think you might be looking for these Marketo standard fields:
Original Search Term
Original Referrer
You can use these in smart campaigns to trigger actions and responses. For example, I have a smart campaign set up to create an interesting moment if the Original Search term includes the name of our company or any one of our products.
Hope that helps
Veronica
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