New Salesforce picklist values not synced to Marketo

Question

I have a custom field - Lead Source Description under a Lead Object in Salesforce. Recently I added a few new values to the Lead Source Description field picklist in SFDC and I thought new/delete picklist values should be auto sycned by Marketo but somehow the new values don't get sync to Marketo at all. I set up a smart list in Marketo to filter all the leads with those new values, but when those new values are not included in the Marketo picklist fo that lead. The new values of that field also don't show up in Campaign flow too.

Any idea what happend and how I can fix that?

Iryna_Zhuravel4 · Accepted Answer

If you have a picklist field on both lead and contact objects in SFDC and these fields are mapped, make sure that the picklist values are updated and are exactly the same on both objects, otherwise Marketo will display only values that appear on both objects and the values added to only one of the objects will not sync through

For example, if you have Product Interest field on lead and object in SFDC with the following values in each field:

Lead: ProductA, ProductB, ProductC

Contact: ProductA, ProductB

In Marketo the Product Interest field will have following values:

Lead: ProductA, ProductB

John_M · Answer

Hi all. This help doc talks about this. Values in the picklist are not synched.Add/Remove Picklist Values - Marketo Docs - Product Docs

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