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A
Anonymous
April 21, 2016
Solved

One Static Landing Page for monthly newsletter

  • April 21, 2016
  • 1 reply
  • 2702 views

Forgive me posting so many questions. Just going through the initial setup. I just encountered another unexpected challenge. I hope I can explain this well...

We send a monthly newsletter. It has the system link at the top to view a landing page version. This link seems specific to the viewer, judging by the code generated in the link url - likely for lead tracking purposes.

There is a third-party website with a link to this newsletter. So, it's general public traffic, not our tracked leads - nor do we want them to become leads, as we are B2B, not B2C. In the past ( in Pardot) we had to create a landing page version of the newsletter, then have their link changed so it points to the new Landing Page each month. But it's inefficient - more so in Marketo.

I was hoping I could make one landing page, Copy the email html into it each month. And the url to that page stays the same, eliminating this edit on the 3rd party site. But, I can't just copy the email html into my landing page. All the links are modified, and there are a few code changes that have to be done. I'd like to copy the html into the landing page without it getting tracked as some specific lead. Or, completely circumvent this, if there's something I don't know about.  Or maybe I'm overthinking this.

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Best answer by

Right...

1. is already set up

2. This is what I want, but I'm hoping there's a way to transfer the content from the email into that page, without having to deal with links getting changed. I don't want to have to drop in the content twice every time, if I can just copy/paste. I think this might be solved though. It seems if I view the code of the email preview, then It posted without all my links modified.

I can go with this, unless somebody knows a simpler way.

1 reply

Josh_Hill13
Josh_Hill13
New Participant
April 21, 2016

I'm not sure if you have two questions or one.

  1. The email you send can be seen as a webpage, this is generated based on the html in the email. Only people you email will see this.
  2. If you want to generate a page based on the HTML and link to it from somewhere else, you can do this by creating a Landing Page Template, then adding your content each week once you create a regular LP.
A
Anonymous
Accepted solution
April 21, 2016

Right...

1. is already set up

2. This is what I want, but I'm hoping there's a way to transfer the content from the email into that page, without having to deal with links getting changed. I don't want to have to drop in the content twice every time, if I can just copy/paste. I think this might be solved though. It seems if I view the code of the email preview, then It posted without all my links modified.

I can go with this, unless somebody knows a simpler way.

Dan_Stevens_
Dan_Stevens_
New Participant
April 21, 2016

You might want to consider using program tokens for much of the content so that the content/images only need to be entered once; and then replicated across both your LP and newsletter.

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