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New Participant
July 7, 2023
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Read More functionality in Marketo emails

  • July 7, 2023
  • 1 reply
  • 1457 views

Hi all,

 

Has anyone tried to implement a "Read More" or Show/Hide content in Marketo emails? I am not looking to create dynamic content - I want to display just the first module in the email template to all users and add a Read More link below it. If the users click the link, the rest of the email is displayed.

 

Many thanks,

Smitha.

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Best answer by Chelsea_Stinnet

Hi Smitha,

The functionality you're describing is not supported in email. Coding for email is difficult because there are a high number of platforms and environments that must be accounted for. The options for email functionality are quite limited because of this. A good alternative would be linking to a webpage that offers the hide/display more functionality that you're looking for. Best of luck!

1 reply

Chelsea_Stinnet
Chelsea_StinnetAccepted solution
New Participant
July 7, 2023

Hi Smitha,

The functionality you're describing is not supported in email. Coding for email is difficult because there are a high number of platforms and environments that must be accounted for. The options for email functionality are quite limited because of this. A good alternative would be linking to a webpage that offers the hide/display more functionality that you're looking for. Best of luck!

smitharAuthor
New Participant
July 12, 2023

Thanks so much for the prompt response, Chelsea. Too bad about not being able to implement the desired functionality.

SanfordWhiteman
New Participant
July 12, 2023

One thing to note is there are 2 mail clients that do support this functionality: iOS Mail and (weirdly) Outlook for Mac. However, I think it's impossible to build content that falls back properly for all other clients.