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sliang20
sliang20
New Participant
February 25, 2022
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Reporting on Design Studio Assets

  • February 25, 2022
  • 1 reply
  • 3654 views

Hi Community, 

 

Is there a way to pull a report for content that is hosted in Marketo Design Studio? I've tried building a smartlist and using the filter "Visited Web Page" but nothing populates. I've also pulled an email link performance report but I don't trust the report since we've had some false clicks lately due to email security scanners. Ideally, we'd like to see how long someone spent on the content (whitepaper, case study, etc.) and how many people have visited the page. I'm not sure if this is possible in Marketo, but I thought I'd ask. 

 

Thanks!

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Best answer by Darshil_Shah1

Marketo's design studio is a content repository for your pdf/image/files, etc. and tracking engagements on these items is not something you can do it OOTB w/o placing them on a Marketo LP/external LP with Marketo's munchkin on it. There's however a v. cool redirector page approach discussed here by Sandy in his blog where you can build a redirector page that can log redirector webpage hits to Marketo before redirecting user to the DS assets. You can add the apt parameters to the single redirection page for each asset to track them separately in Marketo. Probably you may not be able to log time spent by users on DS docs back to Marketo since you need to start tracking time after the redirection has happened from the redirector page.

1 reply

Darshil_Shah1
Darshil_Shah1Accepted solution
Community Manager
February 25, 2022

Marketo's design studio is a content repository for your pdf/image/files, etc. and tracking engagements on these items is not something you can do it OOTB w/o placing them on a Marketo LP/external LP with Marketo's munchkin on it. There's however a v. cool redirector page approach discussed here by Sandy in his blog where you can build a redirector page that can log redirector webpage hits to Marketo before redirecting user to the DS assets. You can add the apt parameters to the single redirection page for each asset to track them separately in Marketo. Probably you may not be able to log time spent by users on DS docs back to Marketo since you need to start tracking time after the redirection has happened from the redirector page.

    sliang20
    sliang20Author
    New Participant
    February 25, 2022

    Thanks Darshil! We'll give this a try.  😀

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