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Patricia_Villa3
Level 2
Aug 26, 2019 1:28 PM UTC
Question

Scoring by campaign level

Does anybody knows if Scoring can be handled by campaign, so that when sync with salesforce crm the score can be seen at the campaign level instead of the contact/lead level?
Also, this would mean that within the campaigns i could visualize the number opportunities, is this doable?
Thanks in advance!
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3 replies

Jay_Jiang
Level 10
Aug 26, 2019 2:05 PM UTC

Can't be done out of the box by Marketo and honestly, if your "campaign score" isn't the number of successes, it doesn't sound like Marketo should be responsible. Like most good things though, it can be done with a developer, in your case Apex in Salesforce.

What are you intending to score at a campaign level? i.e. write down your criteria

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Patricia_Villa3
Level 2
Aug 27, 2019 7:02 PM UTC

We need to base the scoring on the campaign level, not the contact level so that this score syncs to campaign level as well as the opportunities, is this doable without needing apex?

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Jay_Jiang
Level 10
Aug 27, 2019 11:29 PM UTC

You're still not clear enough for me to help. What is the scoring at a campaign level that you want?

e.g. Sum person scores for all persons in the campaign?

Count the number of successes in the campaign?

Count the number of opportunities from the campaign?

FYI, the above can't be done by Marketo out of the box

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