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Anonymous
May 12, 2017
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Segmentation in Email Templates

  • May 12, 2017
  • 1 reply
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Hi all,

I have a quick question regarding email templates. It is possible to add segmentations to email templates?

As an example: let's say I want to create an email template, but I want to segment a part of the email by country and add different content per country.

Is this possible and if so, what is the best way to implement this?

Kind Regards,

Ricky

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    Best answer by Grégoire_Miche2

    Hi Ricky,

    At email template level, this is not possible. It has to be done at email level.

    If the content is semi-static (for instance an office address or some legal mentions), the easiest way is to use a snippet element in the template. It will only accept snippets as a content and you can even assign a default snippet to the zone. Then you can make the snippet dynamic so that it automatically displays the proper value.

    -Greg

    1 reply

    Grégoire_Miche2
    Grégoire_Miche2Accepted solution
    New Participant
    May 12, 2017

    Hi Ricky,

    At email template level, this is not possible. It has to be done at email level.

    If the content is semi-static (for instance an office address or some legal mentions), the easiest way is to use a snippet element in the template. It will only accept snippets as a content and you can even assign a default snippet to the zone. Then you can make the snippet dynamic so that it automatically displays the proper value.

    -Greg

    Dan_Stevens_
    Dan_Stevens_
    New Participant
    May 12, 2017

    And if you just want to serve up dynamic content (without snippets), follow the instructions here: Using Dynamic Content in a Email - Marketo Docs - Product Docs

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