Self-Service Flow Steps Open Beta and Office Hours
Self-Service Flow Steps is now in Open Beta and can be enabled on your Marketo instance through the Treasure Chest in your Admin menu. SSFS is a collection of features which allow you to design and deploy custom flow actions as web services, that can be used directly by Marketo Smart Campaigns. SSFS is designed for Marketo customers and technology partners that want to build deeper integrations with Marketo Smart Campaigns and leverage capabilities like batch and executable campaigns which are not available with legacy webhooks. Custom Flow Actions can send data from lead records and Smart Campaign context to and external web service, and then write lead and activity data back to your Marketo database.
The developer documentation is available on GitHub and you can find the User Guide here.
I will also be hosting Office Hours every other week to provide support and guidance on designing, building, and troubleshooting your own service. The first Office Hours session will be held on 4/19/22 at 1PM Pacific time.
Register for the 4/19 Office Hours Session
Register for the 5/3 Office Hours Session
Register for the 5/31 Office Hours Session