Send info from external database to Marketo | Community
Skip to main content
A
Anonymous
February 24, 2016
Solved

Send info from external database to Marketo

  • February 24, 2016
  • 2 replies
  • 1478 views

We have a propitiatory software system that collects potential lead information. As activities happen and the potential leads are qualified, I would like to send the name, email, and company of potential leads from that system to Marketo so that I can add them into a Marketo nurture campaign. I'm not even sure where to start. Can anyone give guidance on how we can make that work?

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
Best answer by Grégoire_Miche2

Hi Jessica,

The solutions are multiple and depends primary of the capabilities of your proprietary software. It can range from an old fashioned export from the software and import into Marketo to an API connector that sync's the 2 products, or using a third party data movement software such as Talend, Informatica or Bedrock Data.

-Greg

2 replies

Grégoire_Miche2
Grégoire_Miche2Accepted solution
New Participant
February 24, 2016

Hi Jessica,

The solutions are multiple and depends primary of the capabilities of your proprietary software. It can range from an old fashioned export from the software and import into Marketo to an API connector that sync's the 2 products, or using a third party data movement software such as Talend, Informatica or Bedrock Data.

-Greg

A
Anonymous
February 24, 2016

The easiest way is to export the list as a .csv file and import it directly into Marketo.  If you want to get fancy, you can do this same thing with our API.  Here is a description of how to use it:  Developers.marketo.com

Terms & ConditionsAccessibility statement

Loading footer...