SFDC Campaign Sync - Mapping Tags and other Marketo Fields to SFDC | Community
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Cathy_Danahy
New Participant
January 12, 2022
New

SFDC Campaign Sync - Mapping Tags and other Marketo Fields to SFDC

  • January 12, 2022
  • 1 reply
  • 1242 views

Ability to map Marketo Program Set-up fields and Tags (custom) to SFDC Campaigns in both the SFDC Details and Planning sections with automatic updates including:

  • Start Date
  • End Date
  • Program Members (#)
  • Costs

1 reply

bekkah
New Participant
March 26, 2024

Also - other tags like a parent campaign or a tag on the offer. Eloqua allows this type of request and HubSpot. The workaround I have found is:

1. create a custom program member field

2. create a token at the program level

3. use a flow to update the program member field from the token

4. campaign member field is updated in SFDC

4a. within SFDC write a process flow t update the program member field to the campaign field when that value is NULL

5. SFDC campaign is updated with the campaign specific field but the Marketo program still requires a manual update.