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New Participant
January 24, 2022
Question

Smart Campaign Flow Question

  • January 24, 2022
  • 1 reply
  • 3189 views

This should be easy for someone to answer. I need a little clarity.

We have a simple smart campaign (email blast)

An audience ran through the campaign already and another audience will be loaded into the static list in February.

The January audience received a single Welcome email.

 

Now we've been asked to add a second email to the flow, and send it to the January audience and everyone who enters the campaign thereafter.

We believe we need to create a smart campaign that sends the 2nd email to everyone who already got the first email - just non-openers actually.

As February rolls around we'll have a new list of people added to our static list; they'll run through the campaign. Before that, though, the plan is to add a new wait step then a send email step that sends the 2nd email to non-openers of the first email. We want just the February people to run through this. We don't want the January folks to get that Reminder email again.

How would you go about this to ensure no problems?

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1 reply

Kaitlyn_Simko
New Participant
January 24, 2022

I would probably achieve this with 2 smart campaigns.

 

Campaign 1:

Send Email 2 to Jan audience

 

Campaign 2: 

Send email 1 to Feb audience

wait step

add to list if member of bad exit list (remove non-emailable, unsubs)

Remove from flow if member of bad exit list

Send email 2 to Feb audience

 

JCKevinAuthor
New Participant
January 24, 2022

Thank you. As part of remove from flow can I also include safeguard, which is Remove from Flow if already was sent the Reminder email? (which would be the case with the January audience)

Kaitlyn_Simko
New Participant
January 25, 2022

You may want to use that as a smart list suppression