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August 3, 2016
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SMS Notifications When An Email Is Clicked On

  • August 3, 2016
  • 1 reply
  • 1659 views

I need to find a way to have sales agents notified via text/SMS when a lead clicks on an email. If possible, we'd like the text message to include the name and email of the lead, and info on what [email] they clicked on. Is this something that can be done, and if so, how? I'm new to Marketo, so any information would be appreciated.

Thanks.

Matt F.

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Best answer by

What I would do is create a workflow that listens for clicked email.  All leads that click enter the workflow.

Steps in the workflow

     Send Webhook - webhook should be to Twilio or whichever service you use as your SMS gateway the to phone number should be to {{lead.lead owner phone number.  This will send the text to the lead owners phone.  In the body of the sms you configure the lead variables. 

This is pretty easy to set up

1 reply

Accepted solution
August 3, 2016

What I would do is create a workflow that listens for clicked email.  All leads that click enter the workflow.

Steps in the workflow

     Send Webhook - webhook should be to Twilio or whichever service you use as your SMS gateway the to phone number should be to {{lead.lead owner phone number.  This will send the text to the lead owners phone.  In the body of the sms you configure the lead variables. 

This is pretty easy to set up

August 4, 2016

Easy for you maybe!

Thanks for the info though. I understand the concept, and I was reading about Twilio earlier today. I'll have to experiment and see if I can work it out. It doesn't sound THAT difficult to setup.

Thanks again.

August 5, 2016

It's not too bad, best of luck!