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September 25, 2018
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Texting Solution for Marketo

  • September 25, 2018
  • 2 replies
  • 6787 views

Hello,

We are looking to integrate an SMS texting solution which we can leverage to market to our database.

What kind of tools have others in the community used or implemented that work well? Which ones are recommended and work well with Marketo? What are the challenges that you've come across?

I'd love to hear your insights as we start to consider some solutions.

Thank you!

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Best answer by SanfordWhiteman

One other thing I will add is that we need the ability to send SMS messages to people in our database independent of triggers. Relying on a webhook does not allow for this as far as I understand.


we need the ability to send SMS messages to people in our database independent of triggers. Relying on a webhook does not allow for this as far as I understand.

Sure it does. You use an easy batch-trigger pair. Batch calls Request Campaign, trigger triggers on Campaign is Requested and calls the webhook.

The abiding concern with webhooks is daily volume. In reality, you can send more outbound webhooks in a day then you can receive inbound API calls, as long as the remote webhook endpoint is responsive. But it's not unlimited. How many SMSes are you talking about in a day?

2 replies

Kevin_Weisenber
New Participant
September 27, 2018

We have looked into Vibes as a solution in the past which may work for you. Their integration was rather impressive and seemed easy to use. We ultimately didn't move forward with them so I cant speak to specifics but that decision wasn't because of their solution offering.

September 27, 2018

Yes, they were another option. I've reached out for a demo but I suspect

they will be too expensive.

On Thu, Sep 27, 2018 at 12:43 PM Kevin Weisenberger <

SanfordWhiteman
New Participant
September 25, 2018

What countries/regions are you servicing?

September 25, 2018

Canada and USA only.

On Tue, Sep 25, 2018 at 12:49 PM Sanford Whiteman <

SanfordWhiteman
New Participant
September 25, 2018

In this geo area Twilio rules the day. It's not the only provider, but they're both dominant and well-liked, so you can't go wrong.