Token won't populate - keeps appearing as text

Question

We used a Marketo email template to create our email and for some reason, the first token we insert in what would be an email signature line will not populate. It continues to display as text so for example we see this: {{lead.Lead Owner First Name:default=Sales}}. It doesn't matter what token we use; as long as it is the first token showing, it will not populate yet the remainder of the signature line will. We tried to troubleshoot with the customer service people but they haven't been able to determine the issue. Has anyone else encountered this? We are trying not to need to use a totally new email template so if anyone has suggestions of what to look for, that would be great!

Thanks!!

Anonymous · Accepted Answer

After escalating the issue within Marketo, it appears that they have an issue with their templates whenever they refer to the tokens as being within {{}}. If you actually have the brackets typed in the body of your email/landing page in that manner, the first token following that will not populate. If you want to refer to the tokens as being within brackets, only use {} so the system does not get confused. I'm not sure why this isn't a more widespread answer since it seems it happens a lot, but that should correct it. I hope that helps anyone else with this issue!

Josh_Hill13 · Answer

did you check the underlying code?

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