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DeepthiSw
New Participant
June 29, 2023
Solved

UTM parameters not got carried over.

  • June 29, 2023
  • 1 reply
  • 4835 views

Hi Team,

 

Please help with this query.

Today I noticed the utm parameters is not carried over to the destination website LP, but it used to be earlier.

We have tracked programs in the past (details below).

 

We have a google ad clicking on the ad (this is UTM tracking link) takes us on the website LP, website page has multiple gated assets link, clicking each gated asset link takes to another website page which has a form. My understanding is that (infact this used to work fine earlier) the utm's gets carried over to the destination website page; but I now I see utm's are not getting carried over from the initial page because my tracking program stopped attributing the correct lead source.

 

Please help to troubleshoot.

 

Thanks,

Deepthi.

 

 

 

 

 

 

 

 

 

 

 

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Best answer by SanfordWhiteman

Hi @darshil_shah1,

 

That's correct, it did work before; but it's not working now.

 

Thanks,

Deepthi.

 


How are you sequencing the loading of the Forms 2.0 library (forms2.min.js) and the GTM-injected script you’re using for UTM tracking?

 

Looks to me like you have an obvious race condition.

 

That UTM tracking script only checks for MktoForms2 once, when it runs, instead of waiting properly for MktoForms2 to be available. As a result, it runs as if there’s no form on the page.

1 reply

Darshil_Shah1
Darshil_Shah1
Community Manager
June 29, 2023

Do you see the UTMs getting carried over in the first hop from Email CTA -> Website? We'd need to see your Website LP where you expect the UTMs to get carried over from the subsequent navigation to the gated content offer pages

 

D
DeepthiSwAuthor
New Participant
June 29, 2023

Sorry for the confusion , I dont mean the UTM's are suppose to be getting carried over to the destination page URL.

 

I mean, the destination page has a form - the form with hidden utm's should capture the UTM's from the initial page, isn't it ?

 

Thanks,

Deepthi.

Darshil_Shah1
Darshil_Shah1
Community Manager
June 29, 2023

So UTMs are working per the expectations- i..e, coming through okay from Email CTA -> Website LP -> Gated content offer page that has the form, right?

 

I mean, the destination page has a form - the form with hidden utm's should capture the UTM's from the initial page, isn't it ?

If you have correctly set up the autofill via UTMs for the hidden fields, then yes, on submission the respective UTM parameters' values should be updated on the corresponding hidden form fields. Is that not working for you? Check Set a Hidden Form Field Value >> URL Parameter in the linked product doc page on how to configure autofill UTM values on a hidden field.

 

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