What happens when leads no longer sync from Salesforce | Community
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New Participant
March 24, 2023
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What happens when leads no longer sync from Salesforce

  • March 24, 2023
  • 2 replies
  • 1352 views

Hi everyone,

In SF, we have rules that say Sync opps/contacts to Marketo that have an opportunity created in the last X days. Once the contact has synced, what happens when they reach x days +1? Does the Marketo record become an orphan? 

 

Scenario:

Person is created in SF with opportunity, meets criteria of created in last 60 days>syncs to Marketo. Opportunity becomes older than 61 days. Then what? Does Marketo still send updates to SF? Does the Marketo record become an orphan? Is there a sync failure? Do the records continue to sync because it was just looking at the opp date for creation? 

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Best answer by SanfordWhiteman
This is a question of your SFDC setup more than Marketo. Are you revoking the API user 's permission to the SFDC Contact after a period of time? That's gonna cause big problems (sync errors, disconnected updates).

2 replies

Darshil_Shah1
Community Manager
March 24, 2023

Agreed with Sandy! If you don't have a setup in SFDC that could disable the sync (e.g., Custom Sync rule, update the sync user’s permissions so it can’t see the record, etc.), then the sync shouldn't stop/pause for the synced records. Without any custom setup, the OOTB sync keeps the synced records in sync between both the platforms.

SanfordWhiteman
SanfordWhitemanAccepted solution
New Participant
March 24, 2023
This is a question of your SFDC setup more than Marketo. Are you revoking the API user 's permission to the SFDC Contact after a period of time? That's gonna cause big problems (sync errors, disconnected updates).