What is the easiest way for time zone-specific sending of batch campaigns? | Community
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Diedert_Debussc
New Participant
August 18, 2015
Solved

What is the easiest way for time zone-specific sending of batch campaigns?

  • August 18, 2015
  • 2 replies
  • 5003 views

I have my leads segmented in 7 different geographical regions.

Via other (smart) lists I select the required leads that should receive the email, but they still are scattered over the globe. It would be great to have an option saying "send out the email at 2:00 PM - in the time zone (or at least in the region) of the receiver".

Is there a simple way doing so, without having to clone the same batch campaign 6 times?

Best answer by

Diedert, the way I'd go around this is by setting up multiple campaigns for different time zones and use inferred country or region filters to define the audience for each time zone. It would certainly help to have that as a native feature!

2 replies

A
Anonymous
Accepted solution
August 18, 2015

Diedert, the way I'd go around this is by setting up multiple campaigns for different time zones and use inferred country or region filters to define the audience for each time zone. It would certainly help to have that as a native feature!

    D
    Diedert_DebusscAuthor
    New Participant
    August 20, 2015

    Hi Masha, thanks for your suggestion, I'll set up a work-around! Regards,

    M
    markemond9
    New Participant
    February 25, 2016

    Hi everyone

    Micheline Farah from our organization has just written a blog post on how to send emails in a single engagement program at the desired time in each time zone - demandspring.com/blog/five-easy-steps-to-regionalizing-engagement-programs-in-marketo/

    Hope it helps!

    Mark

      Dan_Stevens_
      Dan_Stevens_
      New Participant
      August 18, 2015

      There was a good discussion that took place within this Idea:

      There is also an Idea that was submitted back in 2012 that has received an incredible amount of votes/support:

      D
      Diedert_DebusscAuthor
      New Participant
      August 20, 2015

      Thanks, Dan. Apparently this is a much sought-after functionality that after a few years still is not on the roadmap of Marketo. I'll find a work-around for the time being. Regards!

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