Why are the numbers on segmentation different than smart list if they both have the same criteria? | Community
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New Participant
May 25, 2021
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Why are the numbers on segmentation different than smart list if they both have the same criteria?

  • May 25, 2021
  • 1 reply
  • 2054 views

Hi. 

I can't provide snapshots due to sensitive information, but can someone explain to me why my segmentation (which is used for a dynamic email) has a smaller number of people than the smart list? I actually created the smart list first. I then realized that segmentation was better for the type of email I am creating. So, I used the same criteria that is on my smart list to build the segmentation. So, why aren't the numbers the same?

 

Thanks!

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Best answer by Jay_Jiang

if you have multiple segments and they are not mutually exclusive, a person may qualify for multiple segments but they will only be in the first one they match on.

 

 

1 reply

Jay_Jiang
Jay_JiangAccepted solution
New Participant
May 25, 2021

if you have multiple segments and they are not mutually exclusive, a person may qualify for multiple segments but they will only be in the first one they match on.