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August 8, 2014
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Marketo New interface

  • August 8, 2014
  • 26 replies
  • 6105 views
Just wondering - am I the only one who dislikes the new interface and UI Marketo have released?

It's done nothing to enhance my experience, in fact I now find it feels flaky and flat. It's lost its character completely for me.

Aesthetically - 3/10
Functionality - Hasn't changed
Usability - 5/10
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Best answer by

Rashida, I hear you loud and clear.

We tried very hard to minimize the actual changes.  Smart campaigns, Landing Pages, Emails, Reports...in fact every single object in Marketo works exactly as it did before.  You aren't in a new country.  You are actually in the same house.  We just pained the walls.  The furniture is exactly where it was.  Nothing moved. (Except the global nav)

Supporting old browsers is always difficult because of JavaScript issues.  However, try to support as many as possible.

We don't think of Marketo as "broke" or "not broke".  We have a vision of our product and where it will go.  We envision it lightning fast, bug free, easy to achieve and analyze results and integrated to all the systems you use like your website or google adwords to name a few.  We envision a platform that works well on todays devices and tomorrows.  It clearly isn't there yet, but this is our vision and mission.

As we move forward, we will be as communicative as possible and minimize any disruptions.  I care deeply about your experience and try to make it delightful every day.

I've forwarded your post to Cheryl to ensure that you are on the communication channels we send out.  We sent out alot for this one, but some people slipped past us.

One value we have at Marketo is "Speak the Truth".  We don't fool ourselves or ignore feedback.  I appreciate your truth and encourage you to keep it up.

Glen Lipka
VP, User Experience

26 replies

August 8, 2014
I am so happy the menu bar is gone. Best part of the update.
August 8, 2014
Functionality hasnt changed <- this is the BIGGIE!! 

Remember when Windows 8 was a total flop because it was so unintuitive? Well looks like Marketo desgined a Windows 8-like UI so not surprising all the questions we are seeing pop up in the discussions. Id prefer to look at the same UI and have some more functionality thrown in. It is very unintuitive and overall not a good move. Im sure their support lines are going wacky with questions about how to do anything. As for mobile, are we really going to be using mobile to manage Marketo? I dont think so.

I do miss the menu bar immensely though :(
August 8, 2014
I think there are better ways to introduce new UI changes, i.e. create a beta version for customers to feedback on whilst the current environment is not upgraded.

I really can't see how someone could manage complex campaigns from a mobile so to go to this length and ruin what was a perfectly good and stable UI is a bit harsh for customers to 'get used to'
Brigid_Greenwa2
New Participant
August 8, 2014
I think it gearing them up for mobile interface (which will be awesome) and they will work through some customer feedback in the early stages of this rollout.
August 8, 2014
I have to agree about the flakiness of the interface. In complex smart lists, the auto populate doesn't always work properly. I do assume that those issues will be addressed. From an aesthetic perspective I figure we'll get used to it.

My biggest gripe about the UI is that there's a lot of margins/padding around elements. When you have simple smart lists/flows, that's not a big deal--but when you have complex smart lists/flows it creates a lot more scrolling up and down. And yes, i know you can collapse the elements, but with complex conditions, they get truncated.

August 8, 2014
Hi Rashida,

I think once everyone gets used to the new UI it will become easier to use.  We are just used to the old interface and it will take some time to adjust. I'm sure next month or the month after there will be an update to make it even better and we wont even miss the old interface!