Marketo

If you’re reporting at the top of the funnel (reports using Buyer Touchpoints) you might notice a value of “PostLC” in the Touchpoint Position field/column. If you’re curious what this is, this post is for you!   First, let’s make sure we’re aligned on the Touchpoint Position field. Put simply, this Marketo Measure (fka Bizible) field tells you where in the journey the Touchpoint happened. With a Buyer Touchpoint report the values you can potentially see are: FT LC Any custom model stages you might have added at the top of the funnel like MQL, SAL, SQL, etc. PostLC, Form   So, back to the point, what is PostLC? PostLC is a Touchpoint Position value that Marketo Measure assigns when it’s a Touchpoint that has happened, but it happened after the point of Lead Creation (LC). Essentially this means that any Touchpoints marked PostLC will not be eligible for attribution credit in the attribution models that apply to the top of the funnel (First Touch, Lead Creation, and U-S

Maybe I'm missing something... the standard embed code allows you to pass the formid, why not the programid?   <script src="//pages.fiscalnote.com/js/forms2/js/forms2.min.js"></script> <form id="mktoForm_1017"></form> <script>MktoForms2.loadForm("//pages.fiscalnote.com", "---ILL-989", 1017);</script>  

Hello,We are consuming the bulk import api and after testing in code as well as in post man, only the first column of the csv file sent is getting updated in the list we specified. I really don't know why. If we upload the list manually from Marketo New > Import List, it works.Endpoint: /bulk/v1/leads.json?access_token={access_token}&format=csv&listId={listId}

Hi everyone!   I am working on an email template and, when testing, I have seen that in the Gmail Android App the mktoImg blocks to which I have done "Clear content" come out as broken images (screenshot attached). In the html I see that by doing Clear content the <img> tag continues to be there, but without the src="" part. <img class="logomovil" style="" width="150" />  

Hi all,I have synced my Email program to a SFDC campaign. When I update the program status i.e. Sent, Bounced, Opened, Clicked does it cost me API calls?My target had 130k records and our API call limit per day is 50k. I'm worried that updating the synced program status is going to run us out of our daily API call limit.Any idea?Also, if I don't sync the program and used "Add to SFDC Campaign" activity to update the campaign member status, does that behave differently and cost us API calls to SFDC?

I'm struggling with how to remove extra spaces being left on a form form hidden fields. It seems to be happening with both fields that are hidden in the form as well with fields that have visibility rules set and are hidden from there.   You can see an example on this page and form: https://discover.semi.org/LP-Test-Form.html There are some fields that have visibility rules enabled that are shown or hidden based on the Country selected. The red section above is coming from rows that are hidden by visibility rules. Try changing the country to Austria on the form and you'll see the "Email Opt In:" (which is a rich text field) and email opt-in checkboxes field show up in that blank area.  The black section above is from standard "hidden" fields on the form. I'd love to be able to get rid of these extra spaces on the form. @Dave_Roberts - hoping you;ll help here! 🙂 Thanks so much! Sheila  

Hi,   I'm using a custom boolean field with the 'checked' option on our forms so people can opt-in into receiving our marketing emails.    However, no matter what triggers I use, the smart campaign doesn't work using these values below (FYI, I'm using the 'any' filter rule):      I think it's because the submitted values are defaulting to the string value of "1" or "0" rather than "true" or "false".   What is a workaround for this?    Thanks!

Hi! I am digging into analytics in Marketo and am having some trouble finding out how to pull 2 specific reports. Both of these reports would be based off engagement from a specific email.   1.) Where a user was located when they opened the email. I know that this data lives somewhere based on some Marketo support articles, but can't find a way to pull it into a report. 2.) What links a user clicked in the email. I understand how to pull overall click rates, etc. but I cannot find a way to pull exactly which links the users clicked.   Does someone have experience with either or both of these use cases? Would love to hear how you've pulled them (or not) if that's the case. Thanks!

I have an email where I need to display a URL that is stored in a field on the Opportunity. I successfully wrote a Velocity script that populates a token with this field from the most recent active opportunity. However, I am running into the same problem that this post discusses. Because the field is a URL, the email script is not always compiling. I was seeing the issue in about 50% of clicks, that the link actually shows as the script itself. At first I wanted to solve it by transferring the field from the opportunity to the person whenever the field was updated. But that did not work.    Summary:  I am pulling a URL from an opportunity using a script token. I use it in an email link like this: {{my.scripttoken}}. Tracking the link breaks how this URL is shown in the actual email. Any suggestions?

お世話になります。   現在、弊社では、MarketoEngageからLINEAPIを呼び出し、LINEメッセージを配信しています。 配信しているLINEメッセージはイメージマップで、それに使用する商品の画像は外部サービスを通して出力しています。   外部サービス(レコメンドエンジン)を呼び出すURLは毎回リード毎に同一のもので、呼び出したその時点の最適な商品をレスポンスしてくれます。 例：https://hogefugajp-recommend/?xxx=yyy&aaa=bbb&ccc={{lead.userSeq}}&……  「フロー」→「データ値の変更」を使用し、上記のようなリード毎のURLをカスタムフィールドに設定、そのカスタムフィールドをLINEAPI呼び出し時に使用しています。   ここで、LINE配信自体は成功したのですが、「ユーザ毎に、毎回全く同じ商品の画像が送信されている」ことが発覚しました。 外部サービスに問い合わせると、MarketoEngageから呼び出しているLINEAPIの回数よりも、外部サービスが呼び出された回数がはるかに少なく、状況から「URLが同一の為LINEでキャッシュし、LINEAPI呼び出しの度にキャッシュした画像を表示している」可能性が高そうでした。   HTTPHeaderに「Cache-Control: no-store」を設定してもキャッシュされてしまったので、外部サービス(レコメンドエンジン)を呼び出すURLのクエリストリングの中に「日付」(yymmdd)を入れよう、と考えました。 例：https://hogefugajp-recommend/?xxx=yyy&aaa=bbb _yymmdd&ccc={{lead.userSeq}}&……    ただ、「データ値の変更」だとスクリプトトークンが使用できず(スクリプトそのものが出力されてしまいました)、システムトークンだと空白があったり、記号が含まれてしまったり、上手くいきません。 以前、こちらのサイトで、システムトークンの形式は変更できない、という回答を見たことがあります。 データ値に日付(yymmdd)を挿入することは諦めたほうがいいでしょ

I am trying to pass json data input to email script token from Marketo API invoked Email notification using tokens so that layout data in table format in Email Message Body. I know we can use lead/contact object attributes in addition to other objects like Oppurunity or Account but I have not seen example where we use one custom token ({{my.jasonData}}) into Email Script token so that Velocity script can be used to create html content that can be renderded. Any ideas/suggesstion if this possible and how to do it(with example)

Hi, I'm experiencing inconsistencies with getting Google ReCAPTCHA v3 user score to populate in a hidden field when a form is submitted. The score is added correctly to the hidden field most of the time but is empty roughly 10-15% of the time (based on our lead submissions this month). I've followed the recommended Marketo implementation of recaptcha and will place the current implementation below. The implementation below is used on all of our pages that include Marketo forms, and I we have seen issues on all of them (not finding any trends that would lead me to believe it's a specific page-related issue). NOTE: We are NOT using Marketo for the validation process - this is built on Adobe Runtime, and as you can see is called inside the grecaptcha.execute function after the recaptchaFinger is returned (in .then()). Also, we only recently changed the captchaResponse field (the hidden field that is added with recaptcha score) to be readOnly, so this shouldn't be an issue.   If anyon

Hello community!   Since it's not possible to sync custom fields from Marketo to Dynamics, I am looking for any workaround that someone knows about. The problem - We have created a greater number of custom fields in Marketo.- These custom fields do not sync with Dynamics per default.- The custom fields were created some time ago and they are therefore being used in a larger number of assets. The suggestion for a solution - Create the same fields in Dynamics so that Marketo has visibility on them. - Ask Marketo Support to re-map the fields. In other words, make them do a sort of search-and-replace and find all references to the old custom field8s), and re-map it to the new field(s) that was first created in Marketo. The same process done manually, has the potential to take a lot of time. Questions - How do you normally solve this problem?- Is this a valid option? Has someone tried to contact support with that kind of request?- Is there some other way t

Hi All,   We are moving to a new a Marketo Instance soon and need to prepare a Governance Doc for the new instance. Is there any sample Governance  document for the same?     Thanks in advance.

We are trying to figure out how to have a label for a checkboxes solution wrap onto the next line if the label is too long. Here is the current page: https://discover.semi.org/technology-communities-subscription-registration.html   You can see that the labels for checkboxes in the "I am interested in..." fieldset have significant problems. The fieldset has a single checkboxes field set up to be two columns. When the fieldset goes down to mobile size, it goes into 1 column but even then it can overflow the area. The team is currently limiting themselves on the length of the label so that it displays correct when the form is on a full width page, but this is less than ideal too. For instance the label "Semiconductor Cmpt., Instr. & Subsys." should really read "Semiconductor Components, Instruments and Subsystems" but that is way too long.    Is there a way to automatically get the form to display by wrapping any labels that overflow?    Thanks for your help!

Hello there!   We are currently onboarding Marketo at the organization I work at. I've been asked to look into how the native Marketo landing page builder compares to Unbounce. There are a lot of older threads, but I'm wondering if things have changed. For example, is the Unbounce to Marketo integration still "broken"? Will Unbounce forms still not pre-fill with Marketo data? I've also read that some advanced tracking is not available only using Unbounce pages - users will need to interact with another Marketo asset for their behaviour to be associated with a record.    I'm hoping someone who might be familiar with both could provide some insight. Personally, I like using Unbounce as the current CMS is a bit less user-friendly than others. However, if there are going to be problems with data syncing or we won't be able to use some Marketo features, would we be better off using Marketo's native builder or another product?

Hello community!   How to track mailto links on a website (not in email)?   All I found here on Marketing Nation is this post from 2019 by @sanfordwhiteman where he provides the following piece of code:     (function() { var arrayify = getSelection.call.bind([].slice); arrayify(document.links).filter(function(link) { return link.protocol == "mailto:"; }).map(function(mailToLink) { mailToLink.addEventListener("click", function(e) { Munchkin.munchkinFunction("clickLink", { href: this.href }); }); }); })();     Questions:   - Is this the recommended best way to add support for tracking mailto links on a website?   Note - Munchkin does NOT track mailto links out-of-the-box (there are more links that munchkin does not track as default, more info here: https://blog.teknkl.com/more-munchkin-untracked-links-part-1/).   Thanks for the help in advance!   Best, ernie

We have observed that many errors in Marketo nurtures are because of the race conditions. In most of the cases the marketo instance users creates different smart campaigns with the same audience. In such scenarios, you cannot control the sequence of the steps and lead can qualify for any of those campaigns which results in sending wrong email, overwriting the values and many other. Here are the few steps to avoid this: Follow daisy chains (use of requested campaigns) to create a sequence of campaigns. Test the daisy with a series of scenarios Document the results What are your thoughts? What would you prefer?   Please feel free to add more value to it.    

hi ~    I am using Mrk.to Widget Loader Script to track youtube video, however, as I was embedding the video, I got a console error - 403  "error": { "code": 403, "message": "The request cannot be completed because you have exceeded your \u003ca href=\"/youtube/v3/getting-started#quota\"\u003equota\u003c/a\u003e.", "errors": [ { "message": "The request cannot be completed because you have exceeded your \u003ca href=\"/youtube/v3/getting-started#quota\"\u003equota\u003c/a\u003e.", "domain": "youtube.quota", "reason": "quotaExceeded" } I am not sure how to solve this issue, any suggestions will be very very appreciated.