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Marketers constantly seek smarter ways to build segmentations or profiles for targeting the right audience through the right channels at the right time. While traditional segmentation is helpful to gauge the intent based on behavior, demographics, or engagement activities, it often falls short in predicting future behavior. That’s where Marketo’s Predictive Audiences come in useful. I have recently started to explore this feature and its capabilities so I aim to highlight potential practical use cases and share how Marketo users can start thinking about integrating Predictive Audiences to upscale their marketing automation strategy.   1. What Are Predictive Audiences in Marketo? Predictive Audiences utilizes AI and Machine learning models to score and segment leads based on their likelihood to engage with your campaigns. It helps marketers shift from manual segmentation to intelligent, data-driven targeting. Predictive Audiences in Marketo Engage provides the following features:

Is there anyway I can check and remove a profile from an Audience once it has completed 30 days as part of that audience ?Example - Profile X qualified in Audience A on 1st May, we want it to be removed from that Audience on 31st May. Which attribute and logic shall we use for the same ?

Hi,I’m working with a schema that contains an array of objects — for example:accounts: [{ account_number, account_type, account_status }]I’d like to create an audience that qualifies a user only if there is at least one object in the accounts array where:account_type = "savings"account_status = "active"The key requirement is that both conditions must be true within the same object, not across multiple objects in the array. Example scenario:Given this user data:accounts: [{ account_number: "123", account_type: "savings", account_status: "inactive" },{ account_number: "456", account_type: "checking", account_status: "active" }] The user should not qualify, as the savings account_type is in one object and account_status = active is in another object. Any guidance on how to set this up in the audience builder would be appreciated! Thanks!

Hi all,Is there a way to check CPU utilization in AEM as a Cloud Service? I couldn’t find any direct option in Cloud Manager or logs. Any tips or best practices for monitoring performance would be helpful.Thanks!

Hi all, I am following AEM Sites WKND Tutorials - Unit Testing. https://experienceleague.adobe.com/en/docs/experience-manager-learn/getting-started-wknd-tutorial-develop/project-archetype/unit-testing#reviewing-bylineimpl-java It says:"Unit tests typically map 1-to-1 with Java™ classes. In this chapter, we’ll write a JUnit test for the BylineImpl.java, which is the Sling Model backing the Byline component." But the Sling Model backing the Byline component was Byline.java.https://experienceleague.adobe.com/en/docs/experience-manager-learn/getting-started-wknd-tutorial-develop/project-archetype/custom-component#create-sling-model Also Byline.java was created in folder core/src/main/java/com/adobe/aem/guides/wknd/core/models, but BylineImpl.java shows src/main/java/com/adobe/aem/guides/wknd/core/models/impl folder. Now, I can not use Byline.java created earlier in the parent folder of thee expected folder in this e

I am running AEM Author Instance 6.5.11 in my local and its throwing the following error in browser. I unpacked the aem-author-4502.jar file and then installed the 6.5.11 package. Finally ran the command mvn clean install -pautoInstallSinglePackage in my project. It runs perfectly fine in the first run but fails in the next start of the AEM instance. I have tried clearing indexes in the crx-quickstart folder as suggested in stackoverflow or AEM community page but that didnt help. Please let me know how I can fix this issue. Thank you.

Hello,I am having trouble with my email preference form not pre-filling. I am coming from a tracked link, pre-fill is enabled on the form and it is enabled on the landing page, which is a Marketo landing page. I have set up tokens next to the form which correspond the value. These are populating, so I don't think it's an issue with the munchkin code.  Any help would be much appreciated! Will

Hi, ever since the VEC update I can't find how to apply modifications to every View on my SPA website. I only seem to have the option to apply modifications to specific ticked views that I browse in the editor. Can somebody help me find how to do this now? Also, I used to be able to apply modifications to the initial library load, which is not the same as doing it based on Views. Where has this option gone?Many thanks 🙂

Hi I have a requirement like on the EDS page when I will add the block it should allow me to browse the Content Fragment and I can edit it on EDS page itself.Not I have created block as a "content-fragment"path: blocks/content-fragmentCode :{  "definitions": [    {      "title": "Content Fragment",      "id": "content-fragment",      "plugins": {        "xwalk": {          "page": {            "resourceType": "core/franklin/components/block/v1/block/item",            "template": {              "name": "Content Fragment",              "model": "content-fragment"            }          }        }      }    }  ],  "models": [   {"id": "conte

Hello,I’m currently working with Adobe Experience Manager (AEM) and the Universal Editor (UE), and I need help with managing content fragments. Specifically, I’m looking to: Add Content Fragments to a specific Experience Delivery Site (EDS) page using the Universal Editor.Edit Content Fragments directly within the Universal Editor, without navigating away from the page.Enable the Content Fragment Editor Extension in the Universal Editor, as I’m unsure how to set it up or if it needs to be enabled for this to work. Any guidance on how to enable this functionality and properly manage content fragments for a page in the Universal Editor would be greatly appreciated. I’m especially looking for step-by-step instructions on how to integrate and use the content fragments in the UE workflow.Thank you!

Hi all,We are using 6.5 on-prem with a Fastly CDN in front of our Apache Dispatcher. Despite setting proper cache headers in our dispatcher.any and Apache config, some pages are not being cached by Fastly (we verified using their cache inspection tools).Here is a simplified example of what we send from Apache (verified with curl -I):HTTP/1.1 200 OKContent-Type: text/htmlCache-Control: max-age=300, publicX-Cache: MISSX-Served-By: cache-bom4743-BOMApache configuration:Header set Cache-Control "max-age=300, public" Even with Cache-Control: max-age=300, public, Fastly often bypasses cache (X-Cache: MISS) or marks the response as unavailable for caching.Are there any specific headers (like Surrogate-Control or Age) that I should explicitly set—alongside Cache-Control - to ensure Fastly caches AEM content properly, and could AEM Dispatcher’s /cache rules conflict with Fastly’s caching behavior?

Hi all,We have created new emails in the new Marketo Email Builder which is great to use so far. The only issue is that we can't find where to select our branded domain. In the legacy email builder there is an option to select which email domain we would like to use (see below screenshot), however in the new email builder we cannot select this and it defaults to a domain we don't use as frequently. Could someone please help me figure out how to update the branded domain in the new email builder. 

Hi Folks, I have created few profiles in AEP with time-zone field added with respective different country details as  following,Asia/KolkataAsia/JakartaAsia/Riyadh 1st Scenario - Created the journey with segment followed by Email activity. The journey scheduled to run at 10 AM with default time-zone provided as IST time. The journey triggers all the emails at same time whereas I am expecting the emails to be received depend on Profile Time-Zone. 2nd Scenario - Created two different journeys with Segment, followed Wait activity with following expression conditions and Email activity,- toDateTimeOnly(setHours(nowWithDelta(0, "hours"), 13))- setHours(toDateTimeOnly(toDateOnly(now())), 13) Expected the emails to be received by profile in their own time-zone but received the emails as per the Journey defined time-zone. Is there any issue with time-zone values ? Kindly advice. Thanks in Advance! 

Hello Community, I recently integrated Uploadcare with Marketo, i add the following code to the forms rich text and the upload section was visible in the form:  <script type="module">// <![CDATA[ import * as UC from 'https://cdn.jsdelivr.net/npm/@uploadcare/file-uploader@1/web/uc-file-uploader-regular.min.js'; UC.defineComponents(UC); // ]]></script> <uc-config ctx-name="my-uploader" use-cloud-image-editor="false" source-list="local" pubkey="public-key"></uc-config> <uc-file-uploader-regular ctx-name="my-uploader" class="uc-light"></uc-file-uploader-regular> I’d like to know how to get the link to an uploaded asset in Marketo and currently, as soon as I upload an image, it gets immediately uploaded to Uploadcare, is there a way to prevent this and instead trigger the upload only when the form is submitted? Thank you!  

Hello,I have a very strange issue with overflowLeader. I am changing some of the properties from the initialize event e.g. this.EDU_ALLOWANCE.presence = "hidden";This works fine but only for the 1st page. On second (and subsequent) pages columns which are hidden on 1st page are visible.First page:Second page:this destroys the whole layout (there are many fields which are hidden in 1st page).I tested all the events I could access (tried to put rawValue = "test";) and it is reflected on 1st page only. Do you have any idea how to access the overflowLeader on second page (to hide column or change the rowText)./F

Hi there,Can you let me know what expression I can use to show only the last 4 digits of accountnumber in one of the fields in Custom Action (under Actions in Journey Builder)?I tried this but throwing me errors saying i cannot use the character '-' like this because it is a keyword of the language. I tried adding double and single quotes to wrap -4 but no luck either. substr(toString(#{headfield.at(0).accountNumber}), (length(toString(#{headfieldat(0).accountNumber})) - 4), 4) Thanks!

Hello,Is it possible to display the MS Dynamics custom entities in the Person Details view of Marketo ? If yes, could someone explain how? Because we have synched a custom MSD entity but it does not show in the person detail view.Thanks !Vincent

I have a smart campaign with a "Remove from Flow" flow step with 4 choices and a default choice set to Do Nothing. The flow step appears to be removing most of the leads who flow through it, so I am trying to determine which choice is removing people.  When I review the Remove from Flow activity detail for the people this is affecting, it showing the choice number as "2302314" as opposed to 1, 2, 3, or 4. Does anyone know why the choice number is displaying this way and how to figure out which choice it applies to?

When it comes to formulas in Marketo, most users have doubts about how to use them and their real benefits.Formulas can be used for several purposes, such as data cleaning, formatting, validating emails, defining segmentation, applying advanced math to campaigns, among others.In this article I’ll provide an overview of your options for using formulas in Marketo and the possibilities from each one. Formula Field in MarketoFormula Field in Marketo is very limited and can’t truly apply formulas to your campaigns. In Marketo Admin section you can create a New Custom Field with Type: Formula. This field allows you to generate values based on data from other fields. For example:If Marketo Social Gender is Male, Value: Dear Mr. {{Lead.First Name}}If Marketo Social Gender is Female, Value: Dear Ms. {{Lead.First Name}} The formula field is added as a token in an email and will follow the rule you defined during setup. See how to use formula field here. The Formula field in Marketo is simple and